Digital Services
At SMR Digital, our aim is to help new and existing brands realise their business objectives by maximising their online presence. To do this, we'll develop a digital strategy that draws on the many SWAT-like resources at our disposal. These can include:
- Advertising online
- Brand experiences
- Back end systems
- Content generation and management
- Cross platform coding - CSS, Flash, Java, .Net, PHP
- Database design with MS SQL and SQL
- eCustomer Relationship Management
- eNewsletter platform with real time click behaviour reporting
- Forums
- Web Hosting
- Monitoring
- Online sales tools
- Reporting and monthly management
- Search enginge optimisation
- Server integration
- Software development
- Tactical promotions
- User generated content systems
- Virtual Tours
- Digital design and 3D
SMR Digital Overview
On a scale of 1 to 10, how much do we love digital? Simple. 1010.
Binary jokes aside, we at SMR Digital are extraordinarily passionate about what we do. New digital and web technology is coming online every day and the advancements are breathtaking. To maintain progress, we have built a fresh, bright team to stay with the digital curve, not behind it. What also excites us is how sound commercial thinking can be applied to the latest creative technologies in order to deliver you the most engaging and effective websites and online digital media you've ever worked with.
From gaming to eCRM and web hosting to websites, working alone or as part of a broader communications strategy, SMR Digital makes digital work harder for you.
The Digital Platform
Working with new digital technologies is exciting and energising. Every day brings new programming techniques, better search solutions, fresh opportunities and, yes, the occasional distraction on YouTube or Twitter - purely in the interest of researching dynamic user platforms of course.
The really clever thing, though, is to keep a handle on it all to manage this evolving online media and use it selectively, effectively. So we turn again to the fundamental questions and processes that have kept a check on all emerging media through the decades from radio to TV, and from outdoor to direct marketing.
How well do you know your audience? How, where and with what will they be absorbing your message? What keywords will they use? What do you want people to do, exactly? Often overlooked is how you want a new digital platform to synergise with your internal systems and other ongoing communication strategies. Here, our Client Technology Evaluation planning process ensures seamless integration with your business.
Core to our business are four platforms:
Web Design
You have created a shop front for your brand on the web. You want to refresh it, enhance it, develop it, bring it up the search rankings. Our Free Thinking ® process will interrogate your current online strategy, propose new ideas and make recommendations for the future.
Talking to people via the web saves you time and lets you monitor response and interest. Your customers love it because they can get hold of you when they want, however often they want. But can you respond just as quickly? We'll bring fresh thinking to your online strategy so that you can engage more profitably with your customers.
What is content? Digital content is king. We know that because it's one of the great clichés of the online age. But without quality, content is about as regal as a bag of spoons.
So whether it's for a tactical response campaign, a major website, a blog or simply a presence on twitter, our broad experience will ensure consumers continue to be engaged by and interact with the quality of the material they find there.
Mobile internet is becoming a daily activity for more and more people, so our normal advice is to jump on board. But whoa... first we go through a few important considerations that can make all the difference. Things like screen resolution, bookmarking, search engine optimisation, pay per click.